The music video “Purna Rai & Dajubhaiharu- Sparsha Sangeet” has captured the hearts of millions, trending for over a week and resonating deeply with viewers. It’s compelling narrative, emotional depth, and poignant lyrics are key factors behind its viral success.

“Sparsha Sangeet” is the story of a single mother raising her son alone. The narrative unfolds with poignancy, showcasing moments of tenderness and strength as the mother strives to provide a better life for her child. Her role as an auto driver symbolizes her resilience and willingness to overcome societal barriers to ensure her child’s well-being, making her story both inspiring and relatable. The video’s portrayal of motherhood and resilience has struck a chord globally, resonating across cultures and fostering meaningful discussions about societal challenges.

Directed by Abhi Sampang Rai, Sulav Singh Chettri the video captures every emotional nuance and visual detail with precision. The actors deliver exceptional performances, with Alina Rumdali playing the role of the dedicated mother. Her portrayal is both moving and authentic, capturing the strength of a mother. The role of son portrayed by Arshiv Shrestha, Tenzing Tamang, Prabhat Angbo, Saroj khaling Rai effectively convey the boy’s journey. Its compelling narrative, emotional depth, and musical excellence, the video has resonated deeply with audiences worldwide, leaving a lasting impression.